Lead generetion form templates for real estate

Real estate lead generation is a marketing and advertising process that stimulates interest in either a house for sale or a realtor to work with. This interest is turned into a sales pipeline with the goal of turning the lead into a client who closes a deal by either buying or selling a house through an agent

lead nation™ is a lead generation solution for real estate agents. lead nation™ quickly build a front-end website custom branded to the agent, and integrates it with the agent’s local MLS feed, their website, and preferred CRM solution

How lead nation™ works

1. Choose a Template

Choose from a selection of lead nation™ templates, each with 60+ form design best practices built-in. Make it your own by adjusting the look and feel to match your branding in our easy-to-use drag and drop editor.

2. Build your form

Using multi-step lead nation™ forms and conditional logic, you can create a conversational lead forms that improves your website’s experience. By asking questions you’d ask your leads in person you also collect valuable data to segment, qualify and convert them into customers.

2. Capture 3X more leads

Once your lead nation™ form is ready, you can embed it on your website in minutes, hook it into your CRM, and watch the leads roll in. You can then use lead nation’s form real-time analytics & A/B testing tools to further increase your conversion rates.

Pick a lead gen form template, and make it your own

Get a head-start with one of our pre-optimized lead nation™ generation templates, designed by our team of form UX experts, to help you capture more leads

Houwzer inspired real estate template

Houwzer is a modern, socially responsible real estate and mortgage brokerage for savvy homeowners. Enjoy this Houwzer-inspired real estate template and generates real estate leads

Real estate quiz chat style

Great for real estate companies looking for new clients with a fresh chat-style look

Real estate quiz with icons

Use this type of form to make it easy for people to quickly submit their information on a mobile device, which often results in a larger number of real estate leads

What our satisfied clients say about lead nation

See what some of our customers had to say about lead nation

lead nation has given our marketing team the power to design and push new forms, at a fraction of the cost of going to our external dev team, meaning we can gather data and innovate at incredible speed.

Leslie Alexander


I love that it just works! Anything that brings in more leads for our clients means it’s a homerun in our minds.The UX of the backend is very easy to use plus support is AMAZING! I’m also very much into design and the widget looks good on sites. It has that chat style look but it’s a multi-step form which is awesome.

Jacob Jones


We saw a huge increase in conversions after switching to lead nation from another provider. I didn't want to send this testimonial because I want it to be my secret weapon, but I can't recommend lead nation highly enough.

Jenny Wilson

Chief Marketing Officer

Convert your website traffic into leads, now